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The Important Role Of A Trademark Attorney In Your Business

trademark attorneyAn attorney who guides clients through the trademark process is involved in intellectual property law. In other words, the property in question is not a physical object one can touch, but an idea. The idea is a company slogan, name, or logo: a trademark. Think of the jingles and symbols you remember from certain products you loved. These were forms of advertising. Even a catchy name is one way to garner consumer attention and is, thus, important. When an entrepreneur first starts up his business, he often turns to a trademark attorney who will ensure that he does not infringe on someone else’s rights.

How might he make this mistake? If a new business owner registers a name, logo, or slogan without conducting a proper search of existing intellectual property, he might find himself facing a law suit. It all depends on the perspective of the trademark holder and the success of this new business which is using another person’s intellectual property unwittingly. Sometimes the issue will be dropped because the applicant was clearly unaware of his mistake and no damage was really done. In other cases, the plaintiff will seek reparations of some kind.

A trademark attorney is tasked to protect a client from making this kind of mistake, but also to protect a client from being compromised by someone else’s poor decision making. He conducts a search of registered trademarks and makes a trademark application for his client. There is often a set, one-time fee for this service based on the extent of the search plus the application. Clients can ask for more extensive searching to be done, thus paying a higher fee. Going deeper means reaching into not just federal but also state databases.

If the client wishes, he can request a letter of attorney opinion stating his findings. This will reflect the extent of his search into the legality of a trademark application and is part of a thorough search rather than a basic, federal one.

Yearly services are also available if a client is concerned that his trademark is going to be infringed upon. The trademark attorney protects this trademark by monitoring upcoming applications and various commercial markets to see if anyone is at risk of committing trademark infringement. The client also has obligations as the holder of a trademark and will be advised by her attorney if she is crossing any legal boundaries which put her at risk of litigation.

Not all cases of infringement are accidental. Sometimes a business person will take the risk of assuming that he will not be caught stealing someone else’s intellectual property. This is when attorneys act to protect the client from losing the power of a well-chosen name, symbol, or phrase.


Setting Itself Atop the Industry – YNAB

YNAB 4It’s truly amazing to review how personal financial software has taken off since the days of Microsoft Money and Quicken being the first to battle for market share.  Today, over 100 applications have been developed, all built upon the same time tested principles that will be employed 100 years from now.  Despite so many variations, some have become more popular than others.  Among the leaders is a budgeting tool called “You Need A Budget”, better known as YNAB.

YNAB provides people with a pro-active strategy based upon the practical approach of planning their money before it is spent.  YNAB’s unique methodology begins by employing savings to cover one months worth of expenses instead of using the estimated income that will be earned during the month to cover those costs.  This, in YNAB jargon, is referred to as a “buffer.”  And comparatively, the YNAB system offers an improved ability for delivering on short and long term objectives while breaking people free from the living paycheck to paycheck mentality.  As income is earned throughout the month, the buffer is replenished for the next month.

The YNAB Methodology uses four rules of cash flow management:

ynab 4RULE 1 – Give Every Dollar a Job   Each dollar must be either saved or spent resulting in a “zero budget” result for the monthly income.

RULE 2 – Save for a Rainy Day   YNAB addresses the need for paying for unplanned events such as auto repairs or other similar emergencies which allow for reduced emotional stress when these events occur.

RULE 3 – Roll with the Punches   Since even with a forward looking and planning system you can sometimes overspend in a Budget Category, YNAB has a method that spreads that overage across the next month’s budget where it can be absorbed more readily. Since (by design) a person has money reserves at hand (The Buffer) the overage can be covered easily.

RULE 4: Stop Living Paycheck to Paycheck   This is the end state YNAB will enable people achieve. It is measured complete when the person has gone through an entire month without using any of the income earned during that period.  The budget categories for the next month is has that money applied towards those expenses.

Consider the path YNAB had to take to reach it’s current spot atop the personal financial software competition.  It’s amazing that something this successful and well designed began as a cool spreadsheet.  YNAB is popular because it focuses people on activities that will actually make a difference in the way they manage their money.  It’s simple and effective.

It is no wonder why YNAB is a leader in the market.


Todays Modern Machine Shop

machine shop in BoiseAccording to National Tooling and Machining Association (NTMA), lights-out machining or unmanned machining is increasingly gaining prominence in many machine shops and industries throughout the United States. It is a great way to improve both efficiency and productivity. Once the automated system has been fully implemented, the machine operator’s job would be reduced to just inputting commands/instructions into the computer. The machine follows the instructions to the letter. The end result is exemplary workmanship. However, just like any other technology, lights-out machining comes with its own unique set of challenges. Because of this, it is important to note that there is nothing like unmanned production. However, there is industrial production or machining that is largely automated and requires minimum human attention. Irrespective of the perspective that you look at it lights-out machining presents factories, machines shops and industrial plants with several tangible benefits. However, it is important to carry out a detailed analysis before jumping into the lights-out machining bandwagon.

New technology is almost always used in the monitoring of machining conditions. This task was previously undertaken by human operators. More often than not, lights-out machining means swapping labor costs with costly capital expenditures. Capital expenditures may be beneficial in the long term, but they do not offer quick paybacks. Being a new technology, lights-out machining comes with its own risks. Before implementing such a system, you should carefully review the associated risks. A thorough review should include tool monitoring systems, power monitors, fire suppression systems, part gauging techniques, bar feed machines, replacement tooling systems and multipallet pools.

Tool monitoring systems are a vital part of lights-out machining. For example, an automated bar-fed lathe may be set to run from 6pm to 11pm. Once the tap, drill and turning tools are properly set, the drill is set to on-mode. Should the drill bit break at around 8 PM without a tool monitoring system in place, the tap will be next to break and the machine will continue to process scrap parts till the programmed 11 PM stoppage time. Three hours worth of metal scrap is by no means a small loss. Tool monitoring systems avoid such eventualities by engaging emergency shutdown procedures. These systems also eliminate costly damage due to simple malfunctions and human errors.

Multipallet tools enable the machining of one part in a single cycle. There are stand-alone systems that process complicated work pieces in a complete unmanned or lights-out situation. A single machine is capable of churning out up to 32 unique parts in a single cycle. So, the next time you visit a machine shop in Boise and witness lights-out machining, remember the owner may be operating second and third shifts with few or no machine operators. On average, these machines return roughly 30 percent reduction in labor costs.


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